treat your

imagination

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Photo booth Activation

We created a 4D photo booth for fans to immerse in the world of IF. With ice cream and a mighty pink spoon, the magic was unlocked: our invisible yet ecstatic IFs greeted them via seat rumbles, a sneeze and more surprises.

Treat your imagination? We’ll treat you right back. One lucky fan took home the ultimate prize: free Baskin-Robbins ice cream for a year.

Group Creative Director: Rocío Alvarado   Copywriter: Maura Munaf   Jr Art Director: Jeremiah Adeola
Jr Copywriter: Dana Gross    Producer: Dana Taji    Production House: Unicorns & Unicorns
Director: John Poliquin